Media performance is always a hugely hot topic for marketers. It influences planning decisions and drives exploration of new innovations. In this blog we explore the unique strengths of direct mail and how they have helped brands in 2022.

Marketers face a challenging year ahead but they have the best chance of spotting opportunities and maximising media spend if they understand the shifting trends within the industry and how customers are responding to changing circumstances.

Climate change and global warming are the unignorable hot topic of our current time. See what MSQ’s sustainable marketing guru, Richard Armstrong has to say about ‘Why sustainable marketing is a priority’.

This guide, written with the Strategic Mailing Partnership (SMP) was designed to help reduce your carbon footprint by producing more sustainable mail campaigns. whatever business you’re in, you can employ methods the planet will appreciate – and customers too.

Cunard sold out its maiden voyage in less than a day with this highly crafted mail pack.