How to guides
Want to plan and deliver an effective mail campaign? You’re in the right place.
Our ‘how to guides’ cover the key steps you need to follow: from planning and targeting to creative, production and measurement.
Step-by-step success
Whether you want to run a personalised direct mail campaign or drive awareness of your business with leaflet distribution, our how-to-guides offer practical ideas to help you succeed.
Together they provide a comprehensive step-by-step guide to planning, delivering and measuring direct mail and door drop campaigns.
What you’ll learn
- The importance of aligning your objectives
- How to target the right audience
- Tips on messaging and creative
- Techniques for boosting response rates
- How the production process works
- Ways to effectively measure your campaign
Ready to start creating a winning mail campaign? Download the guides below.